On the Dance/Electronic Album Billboard chart, Born Naked broke another career high, coming in at #4. RuPaul reigned supreme on iTunes as well. He rose to #1 on the Top Dance Albums, and broke into the Top 20 for all genre albums. Can we get an amen?
Such rankings for this digitally-exclusive album are even more impressive since RuPaul is an independent artist. On top of that, Born Naked doesn't even have a radio single. So how was this album such a hit? Here are 5 of the reasons why we think Born Naked was a complete success:
A LOyal Social media following
Cult Icon collaborations
Monopolizing on Drag slang
A Cleverly timed release date
Outsmarting hackers with Decoy Album
'You Done Stole My Album! Uh Uh, No You Better Don't, Hooker!'
"It’s RuPaul up on WERQ, I’ve decided to change my radio station name to WERQ, ain’t that better? That’s right, you’re listening to WERQ, this is Ru, you’re listening to the BOOT mother-[expletive] LEG of my album. I wasn’t going to cuss, because I thought, oh no, we can’t do that. But hey, this is some mother-[expletive] pirated [expletive], this is illegal, [expletive], you’re illegal, as.. as, you’re the one illegal!"
The bootleg songs have been shared on a number of blogs and social media networks, only drawing even more attention to the actual album. RuPaul really turned the table on pirates! ..And turnt it out for fans with his new album. We love it, and are so happy for its successes!